Building high-performing digital experiences and optimizing growth for startups, founder-led businesses, and forward-thinking teams worldwide.
Portugal Homes needed a sophisticated digital platform capable of bringing property discovery and relocation consultancy into one seamless experience. I designed and developed the WordPress platform with a custom theme, robust CMS architecture, API integrations, payment systems, and supporting backend infrastructure. The result combined a polished property marketplace with the technical foundation required to efficiently manage a complex, content-rich platform.
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For Ever Eden, I worked across the customer journey—from the first product interaction to the messages that brought customers back. I revamped key marketing and product pages while shaping Klaviyo lifecycle campaigns, segmentation, onboarding, post-purchase, abandoned-cart, and re-engagement flows. The work connected the storefront with a more personalized retention engine designed to strengthen engagement, repeat purchases, and long-term customer value.
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Redesigned and developed the WordPress experience for Function Health through theme customization, while reshaping the brand's copy to align with its core voice and positioning. The result was a clearer, more cohesive website that made the platform's testing, insights, and physician-led experience easier to understand.
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Revamped Sean Paul's digital presence through a complete brand and website overhaul. I developed a new creative direction, custom visual assets, and a 12-page Framer website with CMS functionality, transforming the original prototype into a cohesive digital experience that better communicates his expertise, services, and approach to professional breathwork.
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When Tobios Kits' growing store began losing customers before checkout, the problem ran deeper than its interface. As fractional UX lead, I re-engineered the store's core experience—stabilizing its theme architecture, rebuilding checkout flows, connecting backend systems, restructuring inventory across markets, and supporting localization and GTM for expansion.
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Patch needed a web experience that could make their identity feel clear, engaging, and approachable. I designed and developed the multi-page Webflow website, combining a structured CMS with embedded video, custom animations, and scroll-driven interactions, equipping Patch's platform with a more compelling and intuitive web presence.
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I reworked Le Purée's digital storefront around the moments that matter most in e-commerce: discovering the right product, understanding its value, and feeling confident enough to buy. I designed the core website and product pages as a unified experience, bringing stronger visual hierarchy and a more polished shopping journey across the store.
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Redesigned the digital experience for Let's Do This as the company evolved from a running-event brand into a broader sports and events platform. Working within their established brand system, I restructured and refined the interface, translating their existing visual identity into a clearer, more modern, scalable product experience.
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A resort built around escape, wellness, and a sense of place needs a website that carries that feeling beyond the property itself. I translated its premium character into a visually immersive digital experience, combining expressive layouts, video, fluid interactions, and considered motion with a strong SEO foundation.
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Designed and developed a professional WordPress website for Cerberus Homes, combining a modern, conversion-focused experience with robust on-page, technical, local, and AI-search SEO strategies to strengthen their digital presence and improve visibility for relevant local searches.
View live siteBeyond having someone who genuinely immerses himself in the success of the business and takes the time to understand the vision before jumping into action, Aaron is also charismatic and easy to work with. He brings a lot of strategic thought and guidance into his process, always asking the right questions and keeping the bigger picture in view. His ability to turn ideas into clear, actionable direction makes collaboration feel natural and seamless every time.
Founder, Ciphera
Aaron is a talented expert and strategist. We hired him to address some core user experience issues we were facing as we scaled rapidly, and we needed someone who was hands-on, highly skilled, and able to move quickly. Aaron was that and more. He completely overhauled areas of friction, created new templates, reorganized our checkout funnels, and made significant improvements to the overall user experience.
COO, TobiosKits
I'm very appreciative of Aaron and the commitment he brought to our project. He's a true professional—thoughtful, detail-oriented, and genuinely focused on achieving the right outcome. Communication was always clear, and he brought a collaborative spirit to every stage of the process. Aaron is someone I would highly recommend to anyone looking for a trusted and excellent web designer and developer.
Founder, Elmon Agency
Aaron was incredibly helpful, communicative, and easy to work with throughout the entire project. He was very responsive and worked through every iteration we requested without hesitation. He consistently delivered updates quickly, was always available whenever we needed his input, and made the entire process feel smooth and straightforward.
Founder, Automify
Aaron helped our in-house team transform our digital strategy, from a full website revamp to how we now position ourselves across social media and build on our existing channels for growth. While we believed we were already on the right track, his fresh perspective identified key growth opportunities and resolved critical friction points that unlocked genuine scalability for us.
Co-Founder, FullBright Consults
Aaron is a very talented expert. In just a few days after he transformed our website, our visits increased and the conversions were also a huge shift for the better. One thing I love particularly is his consultative approach to things because one way or another you learn something from him, and his process involves everyone. He was able to adapt to our existing work style without compromising his delivery.
Founder, Autocheck Insurance
Aaron is eager to help, committed to delivering quality work, and highly receptive to feedback. He communicates professionally, has an excellent eye for design, and consistently brings thoughtful contributions to every project. We've thoroughly enjoyed collaborating with Aaron across multiple projects for our agency and have always appreciated the value he brings to the team.
Founder, PixelParty
